Social Media Marketing for Your Business
In today’s digital media age, social media marketing is a must if you are looking to promote your business online. However not all social media networks are right for every business. First we are going to talk about how you can use social media marketing to promote your company. Next we will go over the difference between social media sharing and follow buttons. We suggest a business start off with at least 2 or 3 out of the top 5 social media networks. It would be best to get good at utilizing 2 or 3 social networks rather than trying to keep up with too many and not doing a good job.
Another benefit of using social media marketing is that it helps with the seo efforts and rankings of your main business website. Google and other search engines now use social media sharing and likes as votes for your content. The more shares and likes your website gets the better the signals for the search engines that you have higher quality and important content.
We suggest you look at which social networks your competitors are using to promote their businesses. Determine which social media networks fit best with your business marketing style. You can use social media marketing in two distinct ways which will help promote your business online by attracting a bigger audience and potential customers.
Use Social Media Sharing Buttons To Promote Your Business Content
First are the social media sharing buttons which are designed to allow your website visitors / customers the ability to easily share your website content with their friends. You should add these sharing buttons to all your content especially your feature content. This allows your readers to easily share the article or post with their own network of people, expanding your reach and attracting more potential customers back to your website.
Use Social Media Follow Buttons To Promote Your Business To New Fans
Next we have social media like / follow buttons. These buttons are designed to let people know you have a social media presence. These buttons make it easy for customers to connect with your business. A potential customer only has to click on the button to like or follow your business social media account. You can now easily talk to, sell and promote your products and services to these new potential customers once they are connected to your social media network. Hint: Make sure you add educational content relevant to your audience 2 or 3 times for every 1 time you make a post to promote or ask for a sale. If you are just pushing, pushing, pushing for sales without adding some no sales relevant content, then don’t expect your followers to stick around.
You want to make sure you give first and earn trust and respect that you care about them and are not just all about high pressure sales.
Don’t have the time or know how to do it yourself ? You can hire us to promote your business through social media. To get a free quote CLICK HERE